These two lists were discovered many moons ago in the shop, an Unwins offie, which he managed. They were lining a bottom of a box at the back of a cupboard if memory recalls correctly. Said friend gave me copies and what a fascinating little slice of wine history they are.
One list is a Christmas list the other seems to come from a year or two later but both are of the similar design. The non-Christmas list gives a later vintage of the Berncasteler; the ’57 now available for 18/0. Now I’m unsure if these are the full product range of the merchant but what is interesting is the domination of sherry, sherry-style (South African in origin), port wines and port-style wines (both South African and Australian) and Madeira. The full gamut of sherry styles are listed – pale, golden, ‘palido’, brown, golden oloroso, fino, manzanilla, amontillado, walnut brown (isn’t that a brand?) and oloroso cream. The latter the most expensive at 21/0 the rough equivalent to £18 today.
Deinhard Liebfraumilch 1957 at 14/6 is the same price as a Beaune 1953, producer unlisted. That 14/6 converts to about £12.60 today. British wines, Chanticleer or Tattoo (both brands I believe), are available in something called a ‘Large Oval’. Interesting too, that nearly all the wines listed are available in both bottle and half bottle sizes. A Grand Cru Chablis 1955 would set you back 13/6 (£11.76) for a bottle or 7/3 (£6.30) for a half.
[The Pound/shilling conversions for this vintage wine list were undertaken via a facility at The National Archives]