Berry's Wine Matters: Biodynamic Wine Add/Read Comments
Snooth Wine Search:
A survey by Berry Bros. & Rudd backs this up as only 15% of drinkers would buy a wine purely because of its biodynamic (or organic) certification. The environmental impact of wine production is rarely a concern for wine lovers.
As the Berry Bros. survey finds the root of this is a lack of understanding - with six in ten (57%) wine buffs saying they'd buy more biodynamic wine if they understood how it was grown.
"In light of the fact that many wine lovers remain in the dark about biodynamic and organic wine production, with many respondents citing biodynamic methods as 'mysticism', Berry Bros. & Rudd is launching 'Wine Matters', an initiative to dispel biodynamic myths and encourage wine enthusiasts to have their say on how the wine they buy is produced.
The initiative, at bbrblog.com/category/wine-matters, is an interactive platform for debate with a series of topics and discussions from Berrys' Masters of Wine and industry experts, including a post from Jasper Morris MW, asking: 'Biodynamics: Do we believe?'
Morris comments: "Our number one concern as a business is selling the very best quality wine and we are increasingly seeing that biodynamic production methods, given the stringent attention to detail required by producers, result in better quality wine. We want to share this knowledge with our customers and let them know where their wine has come from and how it has been made."
Berry's will be inviting guest bloggers each week to join the debate including biodynamic wine producer from Rhône, Montirius, and Gavin Partington from The Wine and Spirit Trade Association."
Visit Wine Matters to have your say on biodynamic wine production and learn more about biodynamic viticulture methods.
Berry Bros. & Rudd will also be inviting wine lovers to come to the Berrys' Factory Outlet, in BasingBerry'sstoke, for a complementary biodynamic wine tasting on 5th and 6th June and are including an organic or biodynamic wine in Wine Club cases going out to over a thousand members.