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Brussels warns drinks industry not to target young consumers.  Add/Read Comments



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The drinks industry has been warned by the European Commission to take action to discourage binge drinking and to stop aiming its products at young consumers.

FT.com
"Markos Kyprianou, EU consumer affairs commissioner, fears that the northern European epidemic of drunkenness among young people is spreading across the continent. He wants drinks companies to agree a code of conduct to tackle the problem, but favours Europe-wide self-regulation over new rules or higher taxes."

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