First Press - The UK's First Interactive EZine Add/Read Comments
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Just released today First Press is billed as the "the UK wine industry's first fully-interactive Ezine". Not sure exactly what makes it 'interactive' and I always thought an Ezine was sent via email rather than as a pdf download. I just have to mention that I have been running an email newsletter for years but...
First Press has been produced by Nicky Burston of World Wine Agencies. It has a distinctive lifestyle look and feel and is easy to download, or email directly to friends and colleagues. Issue 1 of this new quarterly Ezine features exclusive celebrity interviews and podcasts, up-and-coming news and events and includes a prize draw for tickets to Old Trafford. To find out more about the increasing role of online communication according to Jancis Robinson, why a former Man Utd defender has moved into wine sales or to hear how Olly Smith makes wine more approachable to the UK consumer.
Download the first issue.
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