Even more exciting is the possibility on the Vedett website to upload your own image and apply a witty Extra slogan. So I did. OK, so extra ‘arty’ might not be the height of creativity… but it is first thing on a Sunday morning.
Modern day beer drinkers expect their tipple to not only excite their palate, but also stand out from the crowd. So Vedett has designed every bottle to be unique, tongue-in-cheek and tangentially educational. The new labesl feature quirky images that illustrate the six main characteristics that make Vedett a ‘super star beer’.