Moët Ice Impérial
The biggest buzz this week is the launch of a new Moet champagne; one designed to be poured over ice. I know several people who attended its launch last week undertook video interviews, so expect several wine blogs to feature this soon:
Moët & Chandon introduces a radical and fun new way to enjoy champagne whilst outdoors in the sun this summer with the launch of Moët Ice Impérial: the world’s first champagne specifically designed to be served over ice.
This entirely new assemblage, by Chef de Cave Benoît Gouez, uses base wines meticulously selected to create a concentrated, intense cuvée that is freshened to perfection by the addition of ice cubes. The dominant 40-50% angular Pinot Noir in the blend provides intensity of fruit and structure, with 30-40% Pinot Meunier bringing a fleshy richness to the mid-palate and 10-20% Chardonnay contributing the piercing acidity needed to contrast with the Demi-sec dosage and the ice to create a refreshing finish.
Moët Ice Impérial is best served with three or four large square ice cubes in large Chianti-style wine glasses. To add a personalised twist, each glass can be harmoniously complemented by the addition of “fresh” ingredients that highlight its fresh finish such as a sprig of mint, a zest of lime or white grapefruit.
Moët Ice Imperial will be available in selected on trade accounts across the South Coast of England from 1st June and at the new Madison One New Change, London’s biggest public roof terrace overlooking St Paul’s Cathedral, which opens in May. A new Moët Ice Impérial bar will also serve champagne on ice to visitors and VIPs at the Bournemouth Air Show from 6th to 12th August.”
Bloggers have also had their say in the creation of a new whisky blend
Online Retailer and Independent Bottler, Master of Malt, is creating a new blended whisky with a difference; it will be created entirely by impartial whisky industry bloggers. The company has called upon the great and the good of the whisky industry, including names such as Whisky Magazine, Edinburgh Whisky Blog, CaskStrength.net and Whisky Cast.
Master of Malt sent whisky blending kits to 10 prominent whisky bloggers. Each blogger’s remit was simple: create the best blended whisky they could using the ingredients provided. All 10 of the bloggers’ recipes were then made up into sets of 3cl samples, and Master of Malt is now calling upon the public to vote on which of the recipes will be made into the brand’s next whisky.
“We’ve always known that some of the greatest palates and noses in the industry are held by the bloggers.” said Master of Malt’s Sales Director, Ben Ellefsen. “They know a simply incredible amount about their subject, and it seemed like an obvious step to get them involved in the creation of a whisky!”
Your Vote Counts
To cast your vote, all you need to do is purchase a sample set containing each of the 10 bloggers’ blends. The sets are on sale for £29.95. You can read more about the Bloggers’ Blend on the blog.
A new inititive by retailer Naked Wines sees them launch WineScout both on twitter and online. The concept is to encourage fair prices for wines in restaurants. The idea is that you take a picture of the wine list and win a dinner at the same restaurant. (I think, details are a bit sketchy).
We think restaurants should be able to make a decent living AND customers ought to get fair prices, so we’re here to do just that.
Welcome to the WineScout. If you told us about your favourite restuarant, thanks! You’ve been entered to be in with a chance of winning a meal with your mates.
If you didn’t, or want to increase your chances of winning here’s what to do:
Every time you eat out, snap a photo of the wine list and email it to us at firstname.lastname@example.org.
If you can highlight any of the wines you liked, all the better.”